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Have you ever wondered how messaging can impact your niche?
When it comes to selling, it’s all about what you say and how you say it.
In this episode, I’m interviewing my favorite messaging coach and friend, Mariah Wickham.
Mariah is a master at helping coaches speak to their audiences in a way they can understand (without all the coach-speak and jargon).
She’s even walking us through her 3D process for helping coaches clarify their messaging.
Step 1 - Getting clear on who your audience is!
Sounds a little familiar, doesn’t it?
Mariah explains how she and her clients use storytelling to create clear, relatable messaging that feels easy to create.
Messaging that builds connection and creates a feeling that inspires your perfect clients to take action.
And once you get that clear on your message and stories, it helps make your business more sustainable over time.
We also have a lot to talk about when it comes to hustle, discovering your superpowers and having FUN with your work.
Mariah even tells her own story of choosing a niche, the drama she had to work through along the way, her advice to other coaches and the HUGE mistake she sees a ton of coaches making.
Take a listen!
In this episode:
How (and why) to use storytelling to connect with you audience
A simple 3-step process to clarify your message
The stories you need to tell
Where to shine a light in your business
Featured in this episode:
Get Mariah's Clarity Roadmap at www.mariahwickham.com
Connect with Mariah on Instagram @Mariah.Wickham
Book: Building a Story Brand by Donald Miller